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Customers

Meeting customer needs, today and tomorrow

AGL supplies around 4.6 million energy, telecommunications and Netflix customer services, one of the three largest electricity generators and retailers in the National Energy Market (NEM).

Connecting every customer to a sustainable future

As the energy transition accelerates, we’re committed to connecting every customer to a sustainable future through electrification while continuing to meet their changing needs today and tomorrow. We aim to offer greater value in our products and services, provide an exceptional customer experience, and support customers as they seek to decarbonise and electrify the way they live, move and work.

Business building

Transforming our retail business

We’ve taken a significant step in the transformation of our retail business through our agreement with Kaluza. We’re focused on enhancing our customers' and agents' experience, reducing operating costs and improving speed to market, helping to us accelerate how we connect our customers to a sustainable future.

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Navigating the energy transition

As we navigate the multi-decade journey of the energy transition, we’re also actively balancing the need to support our customers when they need it and the investment required to support them to transition to a net zero future. 

Solutions to meet customer needs

We’re investing in and optimising our digital channels and technologies to maintain strong relationships with our customers and meet their changing needs. These changes are essential for providing them with transparency and creating a smoother overall customer experience. This includes our AGL app. The highest‑rated app in Australia, based on 1,000+ Apple App Store ratings among major energy companies.

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Our partnerships

As we look to offer greater value to our customers, our partnerships continue to offer benefits. Partners include Netflix, bp pulse and Velocity Frequent Flyer.  

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Peak Energy Rewards

AGL’s Peak Energy Rewards, one of the largest demand response programs in Australia, rewards our customers with bill credits for reducing their energy use during peak times to help support the grid. The program is an effective way to improve reliability and help reduce customer bills.

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Virtual Power Plant

This complements our growing Virtual Power Plant, AGL’s network of connected batteries, hot water orchestration, demand response and electric vehicles. These can be coordinated to work together to help stabilise the grid.

Helping our business customers decarbonise

As part of our sustainability approach, AGL works with business customers to support decarbonisation and electrification over time, while recognising the importance of maintaining the reliability of their operations.

Our energy solutions across electricity, gas, electrification and decarbonisation are intended to help customers reduce emissions, improve energy efficiency and make informed decisions in a changing energy landscape.

We’re leading the change to support businesses work towards net zero.

We offer integrated energy-as-a-service solutions for large businesses, including commercial and industrial solar, asset financing, and energy and carbon management, supporting practical pathways toward long-term sustainability outcomes.

We installed over 7,500 solar panels to help power Sydney Water’s Upper South Creek Advanced Water Recycling Centre.

Our commitment to our customers

We do what we say we will, and we’re there to help our customers when they need us. Find out more about our commitment to our customers.

The AGL Customer Council

The AGL Customer Council has operated continuously since 1998 and is one of the longest-serving energy consumer advisory groups in Australia. The Council, which includes representatives from AGL, St Vincent de Paul Society, Ai Group and other independent customer advocates, meet on a quarterly basis to discuss a wide range of matters that affect customers. The Council’s aim is to enable two-way communications and generate discussion between AGL and our residential and business customers.

Explore AGL products and services

Our stories


Putting EVs to work for customers and the grid

AGL is trialling innovative Vehicle-to-Grid (V2G) technology that allows eligible electric vehicles to act as “batteries on wheels” — storing energy when prices are low and using it to power homes or export back to the grid when demand is high.

Working with leading EV manufacturers, the trial explores how customers can lower energy costs while supporting a more flexible, renewable-ready energy system, helping unlock the full potential of electric vehicles as part of Australia’s clean energy future.

  

Electrify Now

AGL's Australian retailer-first Electrify Now platform is designed to help Australian households make the switch to an-all electric home.

The tool uses Consumer Data Right electricity data to estimate potential energy bill and carbon savings from upgrading to home electrification products, like solar, heat pump hot water or induction cooktop.

The platform also provides households the estimated payback period on their investment for home electrification products, as well as connecting users to our installation partners.

Our customer policies and documents

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